Brian Vanderhoff's North Fulton Real Estate Blog: Topgolf Alpharetta opens doors.

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Wednesday, May 28, 2014

Topgolf Alpharetta opens doors.


Northfulton.com

New entertainment center along Ga. 400

by Jonathan Copseywrite the author

ALPHARETTA, Ga. – After much hype, the new golfing entertainment venue Topgolf opened May 20 to excited golfers.

Employing about 450 people, the 60,000-square-foot location sits on 12 acres alongside Westside Parkway and boasts 102 golfing bays that allow golfers to hit balls into a large open field filled with multi-colored rings. Each special golf ball has a microchip inside that tracks it and scores the player, turning the game of golf into more of a game and making it open to more casual golfers.

"We introduce more people to the game of golf than any other entity," said Brian Harper, Topgolf's director of sales.

The Alpharetta location is the company's first foray into the Southeast. They have other locations throughout the country.

The company aims to be accessible to the entire family, keeping both lovers of the game entertained as well as those who are more casual players.

"It's going to be an amazing summer at Topgolf," said Topgolf Alpharetta Director of Operations Bob Dodson. "We will be hosting golf tournaments, daytime clinics for kids, Monday evening leagues, themed costume parties and live music every Thursday, Friday and Saturday night on our rooftop terrace. Even if you don't play golf, there will be no shortage of things to do at Topgolf."

Topgolf estimates that it will serve 450,000 visitors in Alpharetta in its first year of operation, with a 10-year economic output in excess of $264 million.

Topgolf Alpharetta is located at 10900 Westside Parkway off Ga. 400 in Alpharetta. For more information, visit www.topgolf.com/alpharetta.

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